Background on the Growing Rural Tourism Conference
The 2016 conference featured the second installment of the Entrepreneurship Challenge, a competition to help operators develop new tourism experiences. Ten finalists presented their business plans to industry experts and received feedback during the conference on Feb 23.
The top three winners were announced and received cash prizes and one year of mentoring to assist in the development of their products. The winners included:
· 1st place: Rancho Relaxo Resort, Rocky Mountain House
· 2nd place: Canadian Rockies Mountain Bike Fest, Canmore
· 3rd place: Discovery Wildlife Park, Innisfail
“Tourism is an important industry in our province—and a key factor in diversifying Alberta’s economy. The Growing Rural Tourism Conference develops and supports tourism experiences that are off the beaten path, bringing economic benefits to rural communities. Innovation and the expansion of travel experiences in Alberta will facilitate the growth of our burgeoning tourism industry.”
Ricardo Miranda, Minister of Culture and Tourism
The Ministry of Culture and Tourism is committed to expanding the tourism industry and maximizing the opportunities tourism creates in every region of the province. Working with industry partners the goal is to grow tourism in Alberta to a $10.3 billion industry by 2020.
Links:
http://www.alberta.ca/release.cfm?xID=4025464652ABC-A253-BECE-AAD346EB3BA41FDB#.Vst9HEACA1A.twitter
Photos for the winners can be found at: https://www.flickr.com/photos/albertaculture/sets/72157664276965799
Media inquiries:
· Beryl Cullum 780-644-5588Communications Director, Culture and Tourism
· Chuck Erman 780-672-3640General Manager, Camrose Regional Exhibition